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Head of Commercial Partnerships
Victoria, United Kingdom
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Who are we

Our mission at Seat Unique is simple: to make premium live experiences more accessible to fans.

We are at the forefront of revolutionising the ticketing and hospitality industry by offering a safe, secure, and seamless online platform for fans to purchase official premium tickets and hospitality packages for their favourite sports, music and cultural events.

Seat Unique empowers clubs, promoters, venues, and rights holders to expand their reach, increase revenues, and enhance the overall fan experience. We provide a comprehensive solution that enables our partners to connect with new audiences and deliver exceptional experiences seamlessly. 

We have forged official partnerships with globally renowned sports clubs, venues, and rights holders. We exclusively power hospitality and premium ticket sales through over 60 direct partnerships, including prestigious clubs such as Burnley FC, Yorkshire Cricket, and the Jacksonville Jaguars UK to name just a few. 

At Seat Unique, we believe in the power of live events. That’s why we go beyond merely selling tickets; we deliver unforgettable experiences for fans. In a time when the experience economy is thriving, Seat Unique’s strong positioning is reflected in our remarkable growth trajectory. Recently ranked 4th among the fastest-growing tech startups in Sifted’s 100: UK & Ireland in 2024, our commitment to excellence and innovation continues to drive our success.

If you are passionate about revolutionising the live events industry and creating memorable experiences for fans worldwide, Seat Unique is the place for you! Join our dynamic team, and be a part of shaping the future of the premium ticketing and hospitality industry.

Who we're looking for

Seat Unique is looking for an experienced and strategic Head of Commercial Partnerships with an excellent track record of scaling major partnerships in the rightsholder space particularly within sports, music, or theatre. This person will be based in our London office and will be responsible for overseeing commercial partnerships, with a focus on maximising commercial revenue. 

The ideal candidate will fully own the commercial revenue from our partners, ensuring maximum year-on-year revenue growth, identifying opportunities for additional revenue within existing contracts, and leading all contract negotiations.


We're in the live events business, which means in-person events are our core. This translates to our company culture and this role requires the candidate to be in the office five days a week at our London HQ. This in-person environment fosters agility. Being together allows our team to make quick decisions and adapt to the constant changes in our industry.

Responsibilities

As the Head of Commercial Partnerships, you will be entrusted with owning and driving the commercial revenue from our partners.

Your role will involve:

  • Maximising Commercial Revenue: Develop and implement strategies to maximise commercial revenue from existing partnerships, ensuring year-on-year revenue growth.
  • Revenue Opportunities: Identify and capitalise on opportunities for additional revenue within existing contracts.
  • Contract Negotiations: Lead all contract negotiations, ensuring favourable terms that drive revenue growth.
  • Strategic Planning: Develop and execute strategic plans to achieve revenue targets and expand our partner base.
  • Relationship Management: Maintain and enhance strong relationships with key partners, ensuring long-term engagement and satisfaction.
  • Reporting and Analysis: Monitor revenue metrics, prepare regular reports, and provide insights to the senior leadership team.

Skills & Experience

While these qualifications are highly regarded, we appreciate the value of diverse experiences. You don't need all of them, but they could include:

  • Proven Experience in Commercial Partnerships: Extensive experience in managing commercial partnerships in sports, music, or theatre.
  • Revenue Management: Strong background in maximising commercial revenue and identifying new revenue opportunities.
  • Contract Negotiation: Expertise in leading contract negotiations and securing favourable terms.
  • Sponsorship Valuation: Strong understanding of sponsorship valuations and their impact on revenue.
  • Strategic Thinking: Ability to develop and implement effective revenue strategies.
  • Relationship Management: Strong skills in building and maintaining relationships with key partners.
  • Results-Oriented: Track record of achieving and exceeding revenue targets.
  • Excellent Communication: Strong verbal and written communication skills.
  • Adaptability: Ability to thrive in a fast-paced, dynamic environment.

Target compensation package: 

£70k - £90k + quarterly bonus + share options + benefits.
Final offers may differ from the target compensation package, taking factors such as experience level and skill set into consideration.


About Seat Unique

Seat Unique is the trusted Premium Ticketing Marketplace where fans can buy hospitality packages and premium tickets to live sports, music and cultural events.

Through technology, we provide an easy to use online platform that offers and promotes awareness of premium access to live events.

We work with clubs and venues directly to ensure that all hospitality packages and premium tickets available on our platform are 100% official and come with guaranteed entry.

We are proud to be partnered with some of the biggest sports clubs and venues in the world, including the Welsh Rugby Union, York Racecourse and Lancashire Cricket.

By using our innovative software, our partners can exclusively exhibit their premium hospitality offerings through our website.

Our software allows clubs and venues to sell hospitality tickets to fans safely and securely, 24 hours a day, 7 days a week. By powering online hospitality sales in this way, we help clubs and venues maximise their sales channels and increase sales conversions more effectively and efficiently.

This enables us to create a safe and secure online space in which customers are guaranteed access to the best packages at the best possible price.

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