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Commercial Executive
London, United Kingdom
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Who we are

Our mission at Seat Unique is simple: to make premium live experiences more accessible to fans.

We are at the forefront of revolutionising the ticketing and hospitality industry by offering a safe, secure, and seamless online platform for fans to purchase official premium tickets and hospitality packages for their favourite sports, music and cultural events.

Seat Unique empowers clubs, promoters, venues, and rights holders to expand their reach, increase revenues, and enhance the overall fan experience. We provide a comprehensive solution that enables our partners to connect with new audiences and deliver exceptional experiences seamlessly. 

We have forged official partnerships with globally renowned sports clubs, venues, and rights holders. We exclusively power hospitality and premium ticket sales through over 70 direct partnerships, including prestigious clubs & venues such as Wales Rugby, Co-op Live Arena, and the Jacksonville Jaguars UK to name just a few. 

At Seat Unique, we believe in the power of live events. That’s why we go beyond merely selling tickets; we deliver unforgettable experiences for fans. In a time when the experience economy is thriving, Seat Unique’s strong positioning is reflected in our remarkable growth trajectory. Recently ranked 4th among the fastest-growing tech startups in Sifted’s 100: UK & Ireland in 2024, our commitment to excellence and innovation continues to drive our success.

If you are passionate about revolutionising the live events industry and creating memorable experiences for fans worldwide, Seat Unique is the place for you! Join our dynamic team, and be a part of shaping the future of the premium ticketing and hospitality industry.

Who we’re looking for

We are seeking a Commercial Executive to join our team and help us enhance our new business function. The ideal candidate will have 1-2  years of experience in commercial or a related field. We are looking for someone who is confident, excited about engaging with people, and looking to accelerate their career. While experience in sports, music, or entertainment would be valued, it is not necessarily required.

We're in the live events business, which means in-person events are our core. This translates to our company culture and this role requires the candidate to be in the office five days a week at our London office. This in-person environment fosters agility. Being together allows our team to make quick decisions and adapt to the constant changes in our industry.

Responsibilities

As a Commercial Executive, you will be assisting the Commercial Team to identify and develop new business opportunities, both inbound and outbound

Your role will involve:

  • Identifying and Developing New Business Opportunities: Conduct thorough market research & data analysis to uncover potential growth areas with clubs, venues & rightsholders
  • Pitching Seat Unique's Premium Ticketing Marketplace Platform: Assist with tailoring presentations and pitches to effectively showcase Seat Unique’s value proposition to rightsholders across various sectors, including music, entertainment, culture, and sports.
  • Building and Maintaining Relationships with Key Stakeholders: Cultivate strong, long-term relationships with clients & partners. Engage in regular communication, address concerns, and ensure stakeholder needs are met, fostering trust and collaboration for mutual benefit.
  • Developing and Implementing Sales Strategies: Collaborate with the Sales & Marketing teams to create and execute comprehensive sales plans aligned with business objectives. 
  • Collaborating with Internal Teams for Client Onboarding; Collaborate with the Partnership & Operations teams to ensure seamless onboarding for new clients & partners. 
  • Negotiating Contracts and Pricing: Engage in strategic discussions with clients & partners to negotiate favourable terms and pricing structures.
  • Providing Regular Reports: Prepare and present detailed reports on sales performance, pipeline progress, and business development efforts to senior management. Highlight successes, challenges, and strategic recommendations to inform decision-making.
  • Staying Up-to-Date on Industry Trends: Continuously monitor industry news, emerging technologies, and market dynamics to identify new opportunities and potential risks. Use this knowledge to inform strategy and adapt to changing market conditions.
  • Attending Industry Events and Conferences: Participate in key industry gatherings to network, represent the company, and generate leads. Use these platforms to gather intelligence on market trends and competitor activities, while building valuable connections.

Skills & Experience

While these qualifications are highly regarded, we appreciate the value of diverse experiences. You don't need all of them, but they could include:

  • 1-2  years of experience in commercial or a related field
  • Confident communicator with excellent interpersonal skills
  • Strong presentation and pitching skills
  • Comfortable with a multi-dimensional product offering and contractual model
  • Experience in sports, music, or entertainment would be valued, but not necessarily required
  • Ability to work independently and as part of a team
  • Comfortable with ambiguity and a fast-paced environment

About Seat Unique

Seat Unique is the trusted Premium Ticketing Marketplace where fans can buy hospitality packages and premium tickets to live sports, music and cultural events.

Through technology, we provide an easy to use online platform that offers and promotes awareness of premium access to live events.

We work with clubs and venues directly to ensure that all hospitality packages and premium tickets available on our platform are 100% official and come with guaranteed entry.

We are proud to be partnered with some of the biggest sports clubs and venues in the world, including the Welsh Rugby Union, York Racecourse and Lancashire Cricket.

By using our innovative software, our partners can exclusively exhibit their premium hospitality offerings through our website.

Our software allows clubs and venues to sell hospitality tickets to fans safely and securely, 24 hours a day, 7 days a week. By powering online hospitality sales in this way, we help clubs and venues maximise their sales channels and increase sales conversions more effectively and efficiently.

This enables us to create a safe and secure online space in which customers are guaranteed access to the best packages at the best possible price.

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