At Seat Unique we are delighted to announce a new partnership with the Welsh Rugby Union team, Ospreys, which will see us exclusively power the club’s online premium ticket and hospitality sales.

As the Ospreys approach a huge season in both the URC and Heineken Cup, the club has been working hard off the pitch to improve its hospitality offering - starting with the online ticketing system for booking premium experiences.

This is why, as the premium ticketing marketplace for live events, we are pleased to be working with Ospreys to identify and improve the club’s online customer journey with our digital transformation expertise and white label website solutions.

Throughout the 3-year partnership, Ospreys premium ticket and hospitality sales will be powered by Seat Unique. Premium tickets and hospitality packages for events at Swansea.com Stadium will be bookable via our trusted online platform from late July 2022.

Commenting on the partnership, Osprey’s Commercial Director Anthony Cole-Johnson said: “We are thrilled to add the Osprey premium experiences onto the Seat Unique platform, which not only offers a better user journey, but also opens up our matches to new audiences across Wales and the UK.”

Our platform provides Ospreys supporters with access to a safe and secure online booking service where they can purchase premium experiences at the best price possible.

As proven supporters of the WRU, we already offer ticketing for Welsh Rugby fixtures through the official WRU Supporter Exchange. Plus, fans can book hospitality experiences where they can watch Wales compete in the Six Nations 2023, from the best seats at Principality Stadium.

Anthony added, “We are incredibly proud to work with Seat Unique, and secure a 3-year partnership with them, which shows both their investment in the Ospreys, and allows us to benefit from their premium experience’s platform. We believe this will not only satisfy the needs of our current supporters who use our hospitality platform, but importantly attract new patrons to our games to enjoy the fabulous hospitality offerings we have here at the Swansea.com stadium.”

Seat Unique’s Head of Commercial Matt Judge added: “Our software allows Ospreys to sell hospitality tickets to supporters safely and securely, 24 hours a day, 7 days a week. By powering online hospitality sales in this way, we’re helping to maximise their sales channels, increasing sales conversions more effectively and efficiently.”

We can’t wait to share details as we embark on Our ‘22/23 Journey together.

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About Seat Unique
Seat Unique is the trusted premium ticketing marketplace enabling clubs, rights-holders and venues to increase fan access to hospitality experiences at live events. To understand how Seat Unique can help drive new customers for your premium ticket and hospitality offering, please email [email protected] and join the ever-growing community of partners benefiting from Seat Unique’s innovative technology and services.