Seat Unique is delighted to be appointed as the Club’s first-ever Official Premium Ticket and Hospitality Sales Partner for the 2022-23 season and beyond.
We are excited to reveal the details of our new partnership deal with Essex Cricket. Over the next three years, we will exclusively power the Club’s online premium ticket and hospitality sales via our trusted booking platform. This includes premium tickets and hospitality packages for Essex Cricket’s home fixtures at The Cloud County Ground, Chelmsford.
By digitalising Essex Cricket’s hospitality booking service, fans can now purchase premium experiences online for the first time in the Club’s history. As part of the transformation, we have tailored the customer journey to create a simple and seamless buying experience. It couldn’t be easier, with fans being able to book using any device in just four clicks.
Our technology enables fans to make purchases safely and securely on our mobile-optimised site, which allows for 24/7 online access to Essex Cricket’s fantastic range of premium matchday experiences.
Essex Cricket have become the latest sporting partner to utilise our innovative technology, alongside Edgbaston, Lancashire Cricket and Yorkshire Cricket.
Supporters will be provided with access to unique hospitality experiences at matches throughout the year, including Essex Cricket’s home fixtures in the T20 Vitality Blast, County Championships and the One Day Cup.
John Stephenson, Chief Executive at Essex Cricket, said: “I am delighted that the Club is partnering with Seat Unique. They have had great success with our fellow counties, and we are so pleased to be able to offer our fans, families and businesses a simple, convenient way to purchase hospitality online.
With Seat Unique’s support, we can now offer another avenue for new guests that we can welcome to the Essex Cricket family in 2023."
Robin Sherry, CEO and Founder of Seat Unique, said: “We are pleased to announce another strong partnership with another First-Class County Cricket Club - this time with Essex Cricket.”
“The 2019 County Championship and T20 Vitality Blast winners have deservedly earned their status as a top-level team, and we are really excited to be working with a club of this status to increase supporter access to premium matchday experiences at The Cloud County Ground, Chelmsford.”
“For the first time ever, supporters have the ability to book such experiences 24 hours a day, 7 days a week. We look forward to seeing new audiences using the Seat Unique platform to book premium tickets and hospitality packages at an array of must-see fixtures in 2023.”
Premium tickets and hospitality packages for Essex Cricket’s T20 Blast, County Championship and Royal London Cup fixtures are available to purchase through Seat Unique at 10 AM on the 30th of November 2022.
About Seat Unique
Seat Unique is the trusted premium ticketing marketplace enabling clubs, rights-holders and venues to increase fan access to hospitality experiences at live events. To understand how Seat Unique can help drive new customers for your premium ticket and hospitality offering, please email [email protected] and join the ever-growing community of partners benefiting from Seat Unique’s innovative technology and services.
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